I have mixed results with Googles conversion optimizer as it relates to the success of different products and different campaigns. Is there really an improvement with conversion optimizer vs the standard manual bidding option?
Google Conversion Optimizer vs Manual bidding
In my experience the conversion optimizer option results in less traffic but improved conversion rates. Campaigns with manual bidding turned on, seem to get a plethora of low quality clicks that have me constantly struggling to manually optimize bids.
Here is a great article about Googles conversion optimizer
Google Conversion Optimizer Discussion
Join the discussion below!
donw | July 16th, 2009
You can leave a comment, or trackback from your own site.
